Ryan Trahan strategy

 Today I watched Ryan Trahan, if you dont know who he is you"ll soon know, the Youtuber decided to travel across America on a goal of bringing a penny to Mr Beast , now he isnt just documenting his journey hes created some momentual markerting pitches in this epic adventure , 

The goal traveling on 1 penny , he has to earn money from that penny to travel , the goal is feeding America , 1 doller raised is 1 meal for a kid .

But hes added some bits to create hardship .

If someone donates which has been done already 50,000 dollers , he has to reset to 1 penny although he gets to keep his ivontary which so far includes, blankets a hammok hygine products and a food gift card , 

Markerting pitches 

Used here is using mr beast a monster in influencer markets (hit me up Jimmy lets colabarate....) 

Using a trend that has been talked about for a while hungry Kids (Marcus Rashford, I'm a Manchester United Season ticket Holder talk to me lets collab....) 

Creating a buzz those that watch talk about it , subscribe to him are watching his progress.

Creating a buzz in brand awareness people are going to reset using their brands name.

Ryan has currently over 8 and a half million subscribers in the last 30 days according to Social Blade he made 1.1 milion new subscribers in the last 30 days which as the series progress will just go up .

As it stands hes currently on day 13 of his mission and raised $5,931,640 for feeding America which hes created a name for them too via his content .

Watching Ryan hes very insecure in himself but pushes through to get what he needs that is using your weakness to get your strenth 

I think that Ryan will get to mr Beast and at the same time earn himself followers of his work .

Marketing tick for me Ryan i salute you....


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